Monday Nov 7

Personal Political Economy

In 1971 David Bland and Watkins Books published CAN BRITAIN SURVIVE?, which was a book about modern economics at that time. The present financial crisis has been building for all that time and Personal Political Economy is an E-Book, explaining the background to the current mess, with a plan for the way forward.

The website, http://www.personal-political-economy.co.uk/ is a simple website which gives the potential reader a brief overview of the book. Anyone who then wishes to download the book, is able to purchase a copy, online, and to then be able to download an encrypted link to a PDF document of the book. E-commerce payment is via WorldPay.

Part of the marketing strategy for this website is the management of his social media websites, includign Twitter and his Blog. We are also undertaking an online PR campaign on David's behalf and have created and uploaded his books to the Amazon Kindle website.